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How Do We Talk to Our Communities About the COVID-19 Vaccine?

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Type:
  Video
Duration:
4 minutes
Presented by:
UCLA Child & Youth Behavioral Health Center of Excellence
Featuring:
Sung-Jae Lee, PhD and Domenique Harrison, MA, MPH
Series:
Moving the Needle Towards Acceptance: Discussing the COVID-19 Vaccine With Our Los Angeles Community
Relevant categories:
Community Engagement Cultural Responsiveness
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Overview


When communicating with community members, establishing trust and connection is essential to support an understanding of vaccines, especially the COVID-19 vaccines. Additionally, honoring and acknowledging previous challenges with healthcare access and experiences with healthcare providers can be helpful when navigating worry and uncertainty with community members receiving vaccines. Here to discuss empowering communication strategies is Dr. Jae Lee, Professor and Epidemiologist at the UCLA David Geffen School of Medicine and UCLA Fielding School of Public Health.

  Keywords: communication, community care, COVID-19, health
  Public link for sharing: https://learn.wellbeing4la.org/detail?id=17179&k=1784069275  
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Learning objectives


  • Explain the importance of sharing accurate, relevant, and up-to-date information
  • Describe ways to support the reduction of vaccine hesitancy: Honor previous experiences around healthcare access and with healthcare providers, tap into emotions, and be clear about motivations.

Related items


How Do We Talk to Our Communities About the COVID-19 Vaccine?

When communicating with community members, establishing trust and connection is essential to support an understanding of vaccines, especially the COVID-19 vaccines. Additionally, honoring and acknowledging previous challenges with healthcare access and experiences with healthcare providers can be helpful when navigating worry and uncertainty with community members receiving vaccines. Here to discuss empowering communication strategies is Dr. Jae Lee, Professor and Epidemiologist at the UCLA David Geffen School of Medicine and UCLA Fielding School of Public Health.

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Establishing trusting and reliable relationships is key when addressing concerns surrounding COVID-19 and vaccinations. Specifically, for Black, Indigenous, and People of Color with a history of medical exploitation, identifying trustworthy and considerate messengers for community outreach can lead to greater understanding. To discuss inclusive communication strategies for the diverse communities within LA county is Dr. Jae Lee, Professor and Epidemiologist at the UCLA David Geffen School of Medicine and UCLA Fielding School of Public Health.

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Effective Communication Approaches for LA County Workers to Talk About COVID-19: Concrete Narratives

Acknowledging historical perspectives for communities within our healthcare systems and validating personal narratives can be helpful when working with people who are hesitant to vaccinate against COVID-19. Dr. Jae Lee, Professor and Epidemiologist at the UCLA David Geffen School of Medicine and UCLA Fielding School of Public Health, discusses the importance of honoring these narratives for greater vaccine acceptance. 

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  8 minutes
Added on 9/13/2021   ·   Last updated on 9/13/2021
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